Pest control marketing agency
Turn one-time calls into recurring plans.
Most pest control customers find you in a hurry: termites in the window frame, mice in the attic, a wasp nest by the door. The real money comes when that first visit becomes a quarterly plan. We market for both moments, with pest-specific pages and Google Maps for urgent searches, and follow-up offers and Meta ads that turn treated customers into recurring accounts.
Who it's for: Independent pest control and exterminator companies, termite specialists and wildlife removal businesses in the US and Canada.
Clear scope · No ranking guarantees · Remote US, Canada & UK support
Speak with us today
Sound familiar?
- National brands outspend you on every generic search.
- Customers book one treatment and never call again.
- Your site lists 'all pests' with no detail for termites, bed bugs or rodents.
How we help you
Pest-specific pages
Separate pages for termites, rodents, bed bugs, ants, wasps and wildlife, explaining signs, your method and safety for kids and pets, with your state licence shown.
Seasonal timing
Termite swarm, summer insect and autumn rodent pages and profile posts published ahead of each local season.
Recurring plan funnel
A clear plan page with what each visit covers, and Meta ads plus email to past one-time customers. Paid ads cover Meta and Google only.
Maps and reviews
Correct categories, service areas you really cover and a review request after every visit, so local trust builds visibly.
How it works
- 01
Share your pests, plans and service area
- 02
Audit your site, Maps profile, ads and competitors
- 03
Publish pest pages and the plan funnel
- 04
Review calls and new plans every month
Practical planning example
A termite page that books inspections
Illustrative plan, not client results: a termite page showing local swarm season timing, what an inspection includes and the warranty on treatment, with a short booking form.
- Show your state licence
- Explain pet and child safety
- State warranty terms
- Ask reviews after each visit
Free calculator
What could extra search visitors be worth?
Use your own numbers. This is simple maths to help you decide, not a forecast or promise of results.
- Enquiries a month
- 15
- New clients a month
- 4.5
- Revenue a month
- $6,750
- Return on fee
- 4.5x
You would cover the fee with 1 new client a month.
Check my numbers with youOur working standards
Truthful claims only
We publish only services, licences, credentials, reviews and results your business can verify. No invented case studies, fake locations, purchased reviews or paid ranking links. Media Strategy Lab works remotely and does not claim an office in your market.
You keep ownership
Your website, Google Business Profile, analytics and content stay yours. We work through approved access and document every change.
Custom scope, no guarantees
We agree deliverables and a monthly fee after reviewing your site and market. SEO takes sustained work and results vary. We do not guarantee rankings, leads or revenue.
Questions
Can a small pest company beat national brands on Google?
On generic national terms, rarely. In the map pack and on pest plus town searches, a local company with strong reviews and specific pages often can.
Do you run Google Local Services Ads?
We focus on SEO, Google Ads and Meta ads. We can advise on your Local Services profile but it is managed in your own account.
How fast does pest control SEO work?
Profile and review fixes can show within weeks. New pages usually take a few months. It varies by competition and we do not guarantee timing.
How is the monthly fee set?
By your service area, whether ads are included and how much content is needed. SEO plans start at $1,500 a month. Share your budget and we will propose an honest scope.
Further reading
Don't see the scope you need?
Tell us about your website, market and goals. We'll discuss a custom plan before you commit.
Request a custom quote