Media Strategy Lab

Media Strategy Lab

Meet the team.

One pod behind every account, strategy, SEO, editors, design, advertising and account management working together on content for creators and businesses.

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  • Alan Heider, Co-founder & strategy lead at Media Strategy Lab

    Research & positioning

    Alan Heider

    Co-founder & strategy lead

    Sets the strategy for every account: who we are talking to, which angles earn attention, and what each month has to prove.

    LinkedIn
  • Paul Meier-Hedde, Business development at Media Strategy Lab

    Partnerships & new clients

    Paul Meier-Hedde

    Business development

    Opens new client relationships and referral partnerships, and makes sure every enquiry gets a clear next step.

    LinkedIn

  • Reels · TikTok · Shorts

    Daniel Kim

    Video editor

    Cuts, captions, sound-designs and paces every vertical edit to platform-native rhythm, fast, and on a fixed monthly count.

  • YouTube & brand films

    Amara Okafor

    Video editor

    Structures episodes, interviews and documentaries for retention: cold opens, act breaks, grade and sound.

  • Graphics & packaging

    Luca Ferrari

    Motion & design

    Titles, kinetic type, thumbnails and channel packaging so everything looks like one brand, not one freelancer at a time.

  • Posting & performance

    Priya Nair

    Account & reporting

    Schedules, publishes and reports in plain language every month, what worked, what died, and what changes next.

  • Jesse Christian, Ads manager at Media Strategy Lab

    Meta & Google Ads

    Jesse Christian

    Ads manager

    Builds, tests and scales campaigns on Meta and Google: audiences, creative testing and budgets that pay for themselves.

    LinkedIn

  • Hooks & narrative

    Kris Kay

    Co-founder

    Runs the studio side with Alan: creative direction, client strategy and making sure every account gets the full pod behind it.

    LinkedIn
Always hiring · Evergreen role

Video editor.

Make the cut with Media Strategy Lab. This is an evergreen role: we’re always looking for editors who can turn raw footage into sharp short-form content and compelling long-form stories for creators and businesses. Apply any time.

Remote · WorldwideReels · TikToks · ShortsYouTube · Interviews

What you’ll bring

  • Strong pacing, storytelling, captions, sound design and colour correction.
  • Confidence in Premiere Pro, DaVinci Resolve, Final Cut Pro or a comparable editing tool.
  • A portfolio showing your own work, with a clear explanation of your contribution.
  • Clear communication, reliable delivery and care when working through feedback.

Send us your best work

Please email us your resume, the top five creators you have worked with, and Instagram accounts where you have increased engagement.

Apply as a video editor job@mediastrategylab.com
Always hiring · Evergreen role

Content
strategist.

Shape the ideas behind the content. This is an evergreen role: we’re always looking for strategists who can turn audience research and business goals into clear positioning, strong content ideas and practical publishing plans for brands and creators. Apply any time.

What you’ll bring

  • Audience and competitor research, content pillars and a clear brand voice.
  • Strong hooks, scripts, editorial calendars and actionable briefs for editors and designers.
  • Experience planning social content and connecting it with relevant search intent.
  • Thoughtful reporting that turns performance data into the next content decisions.
  • Clear communication and examples showing your own contribution.

Send us your strategy work

Email your resume, brands or creators you have worked with, and two or three content strategy or campaign samples. Explain your contribution and include measurable outcomes where available.

Apply as a content strategist job@mediastrategylab.com