Plumber marketing agency
More booked jobs, fewer wasted clicks.
Plumbing calls are urgent and expensive to buy. A burst pipe search can cost more per click than the job is worth if the ad sends people to a slow homepage. A plumber marketing agency should fix the basics first: a Maps profile that wins the emergency search, service pages for drains, water heaters and repiping, and ads that only run where and when your crew can answer. We handle SEO, Google Ads and Meta ads together and report on booked jobs.
Who it's for: Residential and commercial plumbing companies, drain specialists and plumbing plus HVAC shops in the US and Canada.
Clear scope · No ranking guarantees · Remote US, Canada & UK support
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Sound familiar?
- Google Ads spend climbs every year while booked calls stay flat.
- Shared lead platforms send the same homeowner to several plumbers.
- Your best paying work, like water heaters and repipes, has no page of its own.
How we help you
High-value service pages
Water heater replacement, tankless installs, sewer line repair, repiping and drain cleaning pages with your real pricing approach, warranties and licence details.
Google Maps for emergency searches
Correct categories, honest hours, service-area setup and a simple review routine your plumbers can trigger after each job.
Google Ads with tight controls
Emergency and high-ticket keywords only, negative keywords for DIY searches, call scheduling around your dispatch hours. Paid ads cover Meta and Google only.
Booked-job reporting
Tracked calls and forms matched to jobs in your software so you see cost per booked job by service.
How it works
- 01
Share your service area, crews and job values
- 02
Audit your site, Maps profile and ad account
- 03
Launch service pages and tightened ads
- 04
Review booked jobs and spend monthly
Practical planning example
Turning water heater searches into installs
Illustrative plan, not client results: a water heater page listing brands you install, same-day availability only if true, financing details and reviews that mention installs.
- Show your licence number
- State real response times
- Block DIY search terms
- Track calls to booked jobs
Free calculator
What could extra search visitors be worth?
Use your own numbers. This is simple maths to help you decide, not a forecast or promise of results.
- Enquiries a month
- 15
- New clients a month
- 4.5
- Revenue a month
- $6,750
- Return on fee
- 4.5x
You would cover the fee with 1 new client a month.
Check my numbers with youOur working standards
Truthful claims only
We publish only services, licences, credentials, reviews and results your business can verify. No invented case studies, fake locations, purchased reviews or paid ranking links. Media Strategy Lab works remotely and does not claim an office in your market.
You keep ownership
Your website, Google Business Profile, analytics and content stay yours. We work through approved access and document every change.
Custom scope, no guarantees
We agree deliverables and a monthly fee after reviewing your site and market. SEO takes sustained work and results vary. We do not guarantee rankings, leads or revenue.
Questions
How is this different from local SEO for plumbers?
Our local SEO page covers organic and Maps work only. This plan adds Google Ads and Meta ads management so organic and paid are planned together.
Do you sell plumbing leads?
No. Every call and form goes only to your business through your own website, profile and ad account.
Can you reduce our Google Ads cost?
We review search terms, locations and schedules, and often find spend on DIY or out-of-area searches. We do not promise a specific saving.
How is the monthly fee set?
By your service area, whether ads are included and how much content is needed. SEO plans start at $1,500 a month. Share your budget and we will propose an honest scope.
Related services
Further reading
Don't see the scope you need?
Tell us about your website, market and goals. We'll discuss a custom plan before you commit.
Request a custom quote