Media Strategy Lab

Chiropractic marketing agency

New patients each week, without hype.

Chiropractic marketing often leans on bold health claims that regulators and patients both distrust. We take the opposite approach: clear pages for the conditions and services you treat, honest descriptions of what a first visit involves, real reviews and Google Maps work for near me searches, plus Meta and Google ads for new patient offers that follow your board's advertising rules.

Who it's for: Chiropractic clinics, sports and family chiropractors and multi-location practices in the US and Canada.

Clear scope · No ranking guarantees · Remote US, Canada & UK support

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Sound familiar?

  • New patient flow depends on referrals and slows without warning.
  • Ad agencies pushed claims you were uncomfortable publishing.
  • Other clinics nearby rank higher with fewer reviews.

How we help you

Service and condition pages

Back pain, neck pain, sports injuries, prenatal and pediatric care pages written carefully, with no cure or guaranteed outcome claims.

First visit clarity

What happens at the first appointment, insurance and cash prices if you share them, and online booking.

Meta and Google ads

New patient offers that respect your state or provincial advertising rules. Paid ads cover Meta and Google only.

Maps and reviews

An accurate profile per real location and a privacy-aware review request routine.

How it works

  1. 01

    Share services, providers and advertising rules

  2. 02

    Audit your site, Maps and ads

  3. 03

    Launch pages, profile fixes and ads

  4. 04

    Review new patient bookings monthly

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Practical planning example

A first visit page that books

Illustrative plan, not client results: a page explaining the exam, X-ray policy, time needed and price, with a booking button and reviews from new patients.

  • Avoid cure claims
  • Follow board ad rules
  • Show insurance accepted
  • Track bookings by source

Free calculator

What could extra search visitors be worth?

Use your own numbers. This is simple maths to help you decide, not a forecast or promise of results.

Enquiries a month
15
New clients a month
4.5
Revenue a month
$6,750
Return on fee
4.5x

You would cover the fee with 1 new client a month.

Check my numbers with you

Our working standards

Truthful claims only

We publish only services, licences, credentials, reviews and results your business can verify. No invented case studies, fake locations, purchased reviews or paid ranking links. Media Strategy Lab works remotely and does not claim an office in your market.

You keep ownership

Your website, Google Business Profile, analytics and content stay yours. We work through approved access and document every change.

Custom scope, no guarantees

We agree deliverables and a monthly fee after reviewing your site and market. SEO takes sustained work and results vary. We do not guarantee rankings, leads or revenue.

Questions

How is this different from local SEO for chiropractors?

This plan adds Meta and Google ads to the SEO and Maps work, so organic and paid patient acquisition are planned together.

Will you make health claims?

Only claims your clinic can support and your regulator allows. We avoid cure and guaranteed outcome language.

Can you run new patient offers?

Yes, where your rules allow them, with clear terms.

How is the monthly fee set?

By your service area, the number of locations and whether ads are included and how much content is needed. SEO plans start at $1,500 a month. Share your budget and we will propose an honest scope.

Related services

Further reading

Don't see the scope you need?

Tell us about your website, market and goals. We'll discuss a custom plan before you commit.

Request a custom quote