SEO for FinTech, EMIs & payment platforms
Launched your EMI or app? Get found by real users.
A new e-money institution or payment app starts with zero search history in one of the most trust-sensitive categories on Google. Our team has worked on SEO in the financial sector, and we build the foundations new financial brands need: technical setup, product and fee pages users trust, and content that earns visibility for the searches your future customers make.
Who it's for: Newly licensed EMIs, neobanks, payment and card programmes, crypto on-ramps, FX and remittance apps, and B2B FinTech platforms preparing for or just after launch.
Clear scope · No ranking guarantees · Remote US, Canada & UK support
Speak with us today
Sound familiar?
- Your brand is new and Google treats financial sites with extra caution.
- Paid acquisition is expensive and you need a lower-cost channel.
- Product, fees and licensing details are scattered or hard to find.
How we help you
Launch SEO setup
Site architecture, indexation, Core Web Vitals, multi-country and language handling, and app store page alignment before or right after go-live.
Trust & E-E-A-T pages
Clear licensing and regulator details, safeguarding of funds, fee tables, security and complaints pages written in plain language. These are the pages users and search systems check first.
Acquisition content
Comparison, how-to and use-case pages targeting what people search before opening an account: sending money abroad, business accounts, card fees and alternatives.
Digital PR & mentions
Founder commentary, data stories and launch coverage to build authority without buying links.
Onboarding funnel
We review the path from search result to signup and KYC start, so the traffic you earn actually becomes users.
How it works
- 01
Free call about your licence, markets and launch date
- 02
Technical and competitor audit with a 90-day plan
- 03
Build trust pages, product pages and content in priority order
- 04
Monthly reporting on visibility, signups and KYC starts
Practical planning example
What a first 90 days can look like
Illustrative plan, not a client result: a newly licensed EMI targeting freelancers in two countries.
- Fix indexation and country targeting
- Publish licence, fees and safeguarding pages
- Launch five use-case pages for freelancer payments
- Pitch founder commentary to two finance publications
Free calculator
What could extra search visitors be worth?
Use your own numbers. This is simple maths to help you decide, not a forecast or promise of results.
- Enquiries a month
- 15
- New clients a month
- 4.5
- Revenue a month
- $6,750
- Return on fee
- 4.5x
You would cover the fee with 1 new client a month.
Check my numbers with youOur working standards
No ranking guarantees
Nobody controls Google's results. We commit to the work, the timeline and transparent reporting, not to a position we cannot promise.
Compliance review stays with you
Financial promotions, rate claims and product wording are approved by your compliance team before anything goes live. We build review steps into the calendar.
No link schemes
We do not buy followed links or use private networks. Authority comes from genuine PR, partner mentions and content worth citing.
Questions
Can you guarantee rankings for our bank or EMI?
No honest agency can. What we guarantee is the scope, the onboarding timeline and transparent monthly reporting. Financial searches are competitive and Google applies stricter quality expectations, so we focus on the work that moves trust and visibility.
How fast is onboarding?
After a call and signed scope, we usually start the audit within a week and deliver the first priority plan shortly after.
Do you write regulated financial promotions?
We draft content, and your compliance team approves it. You stay responsible for regulatory wording in each market.
What does it cost?
FinTech engagements are custom-quoted based on markets, languages and launch stage. Tell us your budget on the call.
Related services
Don't see the scope you need?
Tell us about your website, market and goals. We'll discuss a custom plan before you commit.
Request a custom quote